What a Customer Wants
Shared by Russell du Preez – In virtually every kind of business, customer satisfaction is paramount. You, and every other employee worth his salt, wants to do everything in your power to build a growing number of loyal customers. You want to take prospects, who have never tried your product or service before, and turn […]
People only SEE the obvious and not the UNSEEN
Written by our own Russell du Preez – I start by anecdotally drawing your attention to the fact that “every observed activity or action has both visible or UNSEEN components”. One great economist once said people only SEE the obvious and not the UNSEEN. About twelve years ago my partner and I, who owns seventy […]
The proof is in the TASTING
Written by Willow Creek’s own Alinda van Dyk – Brand Ambassador within the Western Cape Lately, the QUALITY of Extra Virgin Olive Oil is more and more on the lips of the consumer, and I mean literally. This is because people are discovering that olive oil is not just another tasteless oil like most seed […]
This One Question Tripled Sales at a Furniture Store. Here’s What it Means for Your Sales Team
I was recently fortunate enough to have Jay Abraham speak at the Bullseye Workshop, an entrepreneurial event that I co-host with my partner, Lee Brower. Jay is a business consultant, speaker, author, and, according to Forbes, one of the top five executive coaches in the United States. Jay is one of the few business coaches […]
Markets | Curt Goulding
This year is a great reminder of the Number 1 Law of Trading, the only thing I truly know is that I don’t know. Number 2 is the only constant is change. And we can never forget the difference between Truth and Facts. Truth never changes and facts change all the time. Also, remember, we need […]
The Black Swan – Nassim Taleb
This book has been the most impactful to Russell personally this year. He learned how we as a people need to consider events outside of the standard deviation more. Listen to The Black Swan by Nassim Taleb in our Audible Library.
The Language of God – Francis Collins
The must-read book available in our Audible Library is The Language of God by Francis Collins. Hear from the head of the Human Genome Project and his take on why science supports his unshakeable faith in God and scripture.
Have you thought about where your NEWS comes from?
Image Source: Adfontesmedia.com It shouldn’t come as a surprise to us that we cannot believe everything we hear. As Aristotle put it, “be a free thinker and don’t accept everything you hear as truth. Be critical and evaluate what you believe in”. If the most influential mind in philosophy and free thinking was already warning […]
Where is Agriculture heading in the next couple years
Artificial Intelligence in Agriculture This might be a very far out and distant thought for most of us, it certainly was for me. So before we start catching up with the cutting edge of machine learning and deep learning algorithms, let’s go many steps back to Russian Nesting Dolls. Artificial Intelligence, or AI, is best explained […]
The Wisdom of Crowds
One of this months’s must read books on Audible app: The Wisdom of Crowds by James Surowiecki Why the many are smarter than the few and how collective wisdom sharpens Image source: cause planet
Leadership and Self Deception
One of this month’s must read books on Audible app: Leadership and Self Deception by the Arbinger Institute You can lie to others, but you mustn’t lie to yourself. Image source: Amazon.in
Blue Ocean Strategy by Renee Mauborgne
How to Create Uncontested Market Space and Make Competition Irrelevant